Australian startup Canva launches a graphic design platform


The software-as-a-service revolution that is transforming the software business has been largely localized to “business” and “productivity” applications. But all that will soon change, thanks to the emergence of creative software as a service. We all are familiar with Adobe’s (s ADBE) Creative Cloud. Today you can add Perth, Sydney, Australia-based startup Canva to this slowly growing list of creative SaaS companies — and this one is one to watch. The company today launched as a beta service.

Just over a year old, the company co-founded by Melanie Perkins (CEO) and Cliff Obrecht (COO) has flown under the radar, though it recently made waves when it announced $3 million in angel funding from the likes of Lars Rasmussen of Facebook (s fb) (and Google) and Bill Tai of Charles River Ventures. I have been following the progress of the company from its very inception and have been intrigued by…

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